Tracegrow is the only company in the world that has developed a technology to refine the trace elements in the used alkaline batteries into clean micronutrient products for farming.
After the first part of the internationalization strategy (pre-sales 1) was completed it was time to take it to the next level.
As a part of the Tracegrow’s comprehensive internationalization process, pre-sales 1 studies were performed for 24 countries worldwide. Countries were selected on the bases of future potential and for obtaining global coverage.
While the building works of the first production plant of its kind, utilizing our novel technology, have been a considerable undertaking, just little over one year later we have received approval from the local fire department and communal building control.
The nomination of Tracegrow for the Nordic Council environment prize 2017 was such an honor – particularly considering how excellent the other ideas were.
The Argus Europe Fertilizer 2017, this year's main event in Europe in fertilizer business was focused on micronutrients.
The idea behind Tracegrow has been well noted both internationally and nationally, which is not a surprise taking into consideration that one out of six of the Finnish government’s key projects are bioeconomy and clean solutions, and breakthrough to a circular economy and adoption of clean solutions.
The ICBR 2017 congress in Portugal was fact-finding and an eye-opener in the field of battery recycling. Participation in this congress was focused on learning more about the trade and for obtaining new contacts.
Eastern Europe’s main event on the fertilizers was held in Minsk, Belarus. In the event more than 300 professionals gathered to hear and share the latest information regarding the fertilizers.
The objective for the day was to encourage and help the companies in taking the next steps with the potential markets, special themes being international sales, export financing and how to seek for foreign funding.
Tracegrow is building its first production plant in Kärsämäki, Finland. The plant will be completed during the Q4 2017 and the large scale production is ramped up during 2018. Tracegrow’s ground-breaking technology will be used for producing micronutrient products for farming.
Tracegrow has been nominated for the Nordic Council Environment Prize 2017. The adjudication committee for this year’s prize has selected 11 nominations from the proposals submitted by the general public. This year's theme is initiatives that bring us closer to the waste-free society.
An important part of Tracegrow’s strategy is to determine what countries to target in the coming years.
Rec Alkaline has been renamed Tracegrow. Its vision is to become the most acknowledged micronutrient company in the global circular economy. Tracegrow is also a growth company well positioned to challenge its competitors in the growing global micronutrient market. The new name reflects the company’s renewed ambition and vision.